The value chain is preoccupied with meeting a range of pledges, and binding targets within the EU, before the end of this decade. But 2030 is just a stepping stone. In this panel, we take a step back to consider a bigger picture, and larger ambitions: what’s the end point of our sustainability journey? How can we work back from that to inform the decisions we make today in order to face the future with strategic certainty? And what competencies does your company need in order to meet the demands of the next twenty years?