Name
Making our packaging fully accessible for the first time - Courtesy of the accessible QR code
Date & Time
Tuesday, November 14, 2023, 11:15 AM - 12:15 PM
Speakers
Mark Hewitt, Connected Experience Consulting
Sarah Masters, Unilever
Marc Powell, RNIB
Caspar Thykier, Zappar
Sarah Masters, Unilever
Marc Powell, RNIB
Caspar Thykier, Zappar
Description
Ensuring our Unilever products are Accessible to everyone in society is not just an important element of our equity, diversity & inclusion commitments - it makes good commercial sense too.
With nearly 285M people around the world living with sight loss, learn how we've now made one of our most loved Homecare brands, Persil, fully accessible to them for the first time - courtesy of the Accessible QR code!
Agenda
- What is Accessible QR
- Why is it relevant
- The impact it is having for Unilever
- Persil case study - Insights and Learnings
- What the future looks like
- Q&A
Location Name
AIPIA - Smart Futures Stage
Event ID
AIPIA