Name
User case: Creative integration of NFC Tag into packaging and make it connected
Date & Time
Tuesday, November 14, 2023, 2:15 PM - 2:45 PM
Tomoaki Aso
Description

Packaging is becoming increasingly smart as a vital element of a complete product. In addition to packaging and protection functions, it is expected to enable anti-counterfeiting, traceability, and enhanced interaction as a tool connecting the real and digital worlds, endowing products with even more value.

 But how do you make your packaging smart and connected?

 TOPPAN will showcase how packaging and packaging component manufacturers can integrate NFC to their products with the real examples from spirits, cosmetics, high-grade tea, and pharmaceuticals. Then how to onboard it in combination with cloud-based product ID authentication platform that can be a key enabler for Brands for Consumer Engagement and other dynamic digital services to their customers.

Location Name
AIPIA - Smart Insights Stage
Event ID
AIPIA