Gerald Rebitzer is Head of Sustainability at Amcor Flexibles. This role encompasses both environmental management and social responsibility from an operations perspective as well as working with customers and suppliers to enhance the performance of the packaging products Amcor provides to the food, home-, medical- and personal care, and pharmaceutical industries In this role he focuses on design for recyclability efforts and standardization for all flexible packaging, ways to incorporate more post-consumer recycled content, significantly increasing actual recycling rates in Europe and across the globe, as well as driving decarbonization of the full value chain. This is complemented by advocacy engagement for effective and efficient policy measures driving sustainability and circularity for producers of packaging and packaged goods. Gerald has track record of more than 25 years in embedding and driving sustainability in organizations and across value chains, from raw materials production, conversion/processing, distribution, packaging use, to waste management and recycling. He holds a Ph.D. in Life Cycle Management from the Swiss Federal Institute of Technology Lausanne and a Masters in Environmental Engineering from the Technical University Berlin. In addition to his current roles as chairman of the steering committee of CEFLEX and vice chair of Europen, Gerald is active in 4evergreen, the Alliance to End Plastic Waste, Flexible Packaging Europe and EAFA, the Consumer Goods Forum, the Aluminium Stewardship Initiative, and the CEN standardization process for flexible packaging.